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Kazakhstan fintechs pivot to infrastructure as banks dominate

Kazakhstan’s fintech startups are shifting focus from consumer-facing products to infrastructure plays like Open Banking and BaaS. Large banking ecosystems now lead the market, reshaping competition in digital assets and AI-driven financial services as startup funding declines.

Sources: finchannel.com

“This shift mirrors a broader global trend where fintechs retreat from direct consumer competition with incumbents, opting instead to power the systems behind them.”
— StartupReader

What it means

The move suggests Kazakhstan’s fintech sector is maturing, but also signals caution—startups may struggle to scale without consumer traction. If banks continue consolidating, infrastructure providers could become acquisition targets. Watch for regulatory clarity on digital assets to determine whether this pivot gains momentum.

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